Research Services
Traditional and Big Data Analytics
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PRES descriptive, diagnostic, predictive and prescriptive data analysis methods are used to uncover insights and patterns within clients and organizations’ collected data for deeper understanding of market trends, customer preferences and other important business metrics.
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Allow us to collaborate to create the data analytics project of your dreams. Please contact us on 0592026056 to discuss how we may help you.
Data Visualisation
Predictive Research and Enterprise Solutions (PRES) using Data Visualisation represents needed information graphically to communicate and contextualize client’s data. PRES highlights important changes, patterns and trends using a visual format, such as charts, graphs, maps and plots, to help clients to easily understand data and apply insights in making Business Decisions.
PRES Data Visualisation helps clients to turn their data into easily understood, visually compelling—and useful—business information.
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Allow us to collaborate to create the data visualisation project to reveal relationships between KPIs, the market, and the world. Please contact us on 0592026056 to discuss how we may help you.
Opinion Polls, Public Policy and Implementation Survey
Predictive Research and Enterprise Solutions (PRES) opinion poll consists of a set of “interviews” with people selected to be representative of a population of interest, such as all Ghanaian adults where our professional field pollster(s) will ask everyone the same set of questions in the same way, then tally up the answers and report the results.
PRES’s Public Policy and Implementation surveys provide an inexpensive means of measuring and monitoring public opinion. In order to engage respondents in the manner that they would want to reply to the survey, public policy surveys are carried out by combining telephone and text message outreach. If chosen, surveys may also be conducted via live cell phone calls or online. With these choices, PRES can poll on a variety of topics in a timely, economical, and accurate manner.
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PRES carries out surveys for businesses, consultants, unions, politicians, and political organizations. Our focus is on: Public policy formation and Implementation and the Human Development Index
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Allow us to collaborate to create opinion polls to help identify problems, set agenda for public policy formation-adoption-implementation- evaluation. Please contact us on 0592026056 to discuss how we may help you.
Corporate Surveys
Predictive Research and Enterprise Solutions (PRES) corporate surveys help gather structured feedback and insights from key stakeholders like customers, employees, or potential markets for our clients: companies, agencies, etc. PRES uses both a mix of open-ended and closed-ended questions covering both qualitative and quantitative aspects of the area of study.
Keep an eye on all facets of your organization by utilizing effective corporate surveys. From customer satisfaction to employee and stakeholder management, PRES’s corporate surveys can help organizations effectively investigate all aspects of running a business and implement changes accordingly.
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Customer Segmentation Analytics
Predictive Research and Enterprise Solutions (PRES) customer segmentation analytics helps clients to organize their customers into specific groups based on shared characteristics, behaviors, or preferences, with the aim of delivering more relevant experiences.
PRES employs our customer segmentation analysis to identify the traits and behaviors that make our clients’ customer segments more valuable than others, as well as unearthing opportunities among segments our clients may have been underserving. With appropriate data, PRES helps clients to make the decision to direct most of their marketing resources to the customers who reflect those customer segmented patterns to maximize ROI and retention.
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Churn Prediction Analytics
Churn prediction is the process of analyzing and forecasting customer behavior by monitoring their product usage patterns, detecting changes, and predicting when customers are likely to discontinue using a product or service.
Predictive Research and Enterprise Solutions (PRES) churn prediction analytics identifies the signals of churn before it really happens to our clients’ customers. PRES employs models and indicators to identify a customer cancelling their subscription or abandoning product and advising our clients to proactively take action to retain customers.
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Assessment tools
Innovation Styles & Cognitive Diversity Tool (ISCDT): Predictive Research and Enterprise Solutions (PRES) will use our proven assessment tool validated by research that provides insight to how people and teams prefer to think during the innovative process. ISCDT identifies these different styles and creates four corresponding categories: Generators, Conceptualizers, Optimizers and Implementers. By identifying these preferred styles, PRES will help clients’ team members to develop a more open mind to their perception of others as well as the various mindsets required to be successful in innovation.
Innovative Performance Survey (IPS): Predictive Research and Enterprise Solutions (PRES) IPS measures the innovative performance of clients’ team by assessing the quality of the team’s problem-solving and innovation. The results show you how your team rates on five levels: innovation novice, innovation beginner, innovation proficient, innovation expert and innovation master.